Quote Follow-ups (Process & Scripts)
A practical follow-up system to increase acceptance rates.
Overview
Most quotes are not accepted or declined immediately. A consistent follow-up process improves conversion.
Recommended follow-up timeline
Day 0 (send)
- Send quote.
- Set status to Sent.
Day 2–3
- Follow up email or call.
- Move status to Follow-up.
Day 5–7
- Second follow-up.
- Offer a quick call to clarify scope.
Day 10–14
- Final follow-up.
- If no response, mark as Expired or leave in Follow-up depending on your process.
Example follow-up email
"Hi {Name}, just checking you received our quote and whether you had any questions. Happy to jump on a quick call to clarify scope or timing."
Troubleshooting
Clients say quotes are unclear
- Add a stronger scope summary.
- Add exclusions and assumptions.
- Use photos/attachments where relevant.