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Quote Follow-ups (Process & Scripts)

A practical follow-up system to increase acceptance rates.

Overview

Most quotes are not accepted or declined immediately. A consistent follow-up process improves conversion.

Day 0 (send)

  • Send quote.
  • Set status to Sent.

Day 2–3

  • Follow up email or call.
  • Move status to Follow-up.

Day 5–7

  • Second follow-up.
  • Offer a quick call to clarify scope.

Day 10–14

  • Final follow-up.
  • If no response, mark as Expired or leave in Follow-up depending on your process.

Example follow-up email

"Hi {Name}, just checking you received our quote and whether you had any questions. Happy to jump on a quick call to clarify scope or timing."

Troubleshooting

Clients say quotes are unclear

  • Add a stronger scope summary.
  • Add exclusions and assumptions.
  • Use photos/attachments where relevant.